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In recent interview with FOX Business Fred Thiel, CEO of Bitcoin (BTC) mining company MARA Holdings, recommended an “invest and forget” strategy for retail investors looking to gain exposure to the world’s leading digital currency.
Thiel cites Bitcoin’s positive historical performance
BTC continues to trade in the mid-$90,000 range after recently retreating from its all-time high (ATH) of $108,135. While cryptocurrency analysts are closely monitoring the flagship cryptocurrency’s price movements, major BTC holders seem less concerned about short-term fluctuations.
Citing Bitcoin’s historical performance, Thiel advised retail investors to take a long-term approach. He noted that Bitcoin has closed the year at a lower price only three times in its 14-year history, including during the height of the Covid-19 pandemic. Thiel stated:
My advice to my children, for example, is to put aside a little bit in Bitcoin every month and forget about it. Over the course of two, three, four years it grows and that’s what people do.
Thiel also highlighted BTC’s consistent growth, emphasizing that it appreciates on average by 29% to 50% every year. However, BTC remains a high-risk asset and risk-averse investors may be hesitant until this asset class achieves wider acceptance or receives official recognition from a major global economy.
For example, the creation of a strategic Bitcoin reserve in the US could strengthen the cryptocurrency’s legitimacy as an asset and potentially trigger domino effectencouraging other nations to follow suit. Thiel described such a reserve as a key catalyst that will drive Bitcoin’s price to modern highs in 2025.
Additionally, Thiel pointed to weighty institutional exposure through Bitcoin exchange-traded funds (ETFs) and favorable digital asset regulations under the Trump administration as other factors that could support BTC’s growth this year.
While Thiel’s advice was aimed at retail investors, recent data suggests that many of them are already planning to boost their Bitcoin holdings. According to a survey conducted by MicroStrategy CEO Michael Saylor, over 75% of 65,164 respondents intend to end 2025 with more BTC than when they started.
The survey reflects growing enthusiasm among retail investors, fueled by bullish events in 2024 such as ETF approvals, the Bitcoin halving and Trump’s victory in the November election.
More companies are adding BTC to their balance sheet
Bitcoin adoption among corporations continues to grow. Although MARA Holdings already holds BTC recently competed with cryptocurrency mining company Hut 8 on its balance sheet expanded your resources to over 10,000 BTC.
Other companies, for example based in Japan Metaplanet and Canada Bangjoined the Bitcoin movement in 2024. Additionally, Bitcoin ETFs joined the movement collected over 1 million BTC in less than a year since their launch.
However, skepticism remains. Recently the Prime Minister of Japan expressed caution about the idea of creating a strategic Bitcoin reserve, reflecting lingering doubts in some circles. At press time, BTC is trading at $97,229, up 0.7% over the past 24 hours.
Featured image from Unsplash, chart from TradingView.com